360 photo booths are a fun and innovative twist on traditional photo booths that allow event guests to get creative and capture sharable 360° photos or videos. But what exactly is a 360 degree photo booth, how does it work, and why use one for your next event?
A 360 photo booth uses special cameras to take 360 degree, panoramic photos and videos. Here’s an overview:
Cameras Capture All Angles
360 booths contain multiple wide-angle cameras pointing in all directions embedded into the booth walls and ceiling. Common setups use between 12 to over 100 synchronized cameras!
Images Show a 360 View
The synchronized cameras simultaneously snap photos to cover every angle from the floor to the ceiling. This produces fun spherical images showing the entire booth interior and subjects from all sides.
Interactive Experience
Subjects aren’t limited to posing just one way. 360 booths invite playful interaction as guests spin and jump to get themselves in the photos from all angles above, below and all around.
Virtual Reality Format
360 booth photos and videos are saved as 360-degree panoramic images. Users can scroll, rotate, zoom, and tilt photos on screens to see different perspectives
Shareable Photos & Videos
360 photo booth images and clips are easily shared on social media or messaging apps. Friends can interactively spin and play with the creative shots.
Why Use a 360 Photo Booth?
There are many advantages 360 photo booths offer for events:
Novel Experience
It’s something new and different from normal photo booths! The immersive experience is fun, memorable and creates buzz.
Interactive & Shareable
360 photos encourage participation from guests. The shareable media spreads excitement about your event online.
Reduces Waiting
With all-around cameras, groups can capture moments together. No waiting in line for single shots.
Easy Selfies
No selfie sticks needed! Subjects are automatically photographed from every angle and height.
Animated GIFs
Many 360 booths create animated GIFs allowing guests to see themselves from all sides in a short video.
Green Screen Effects
With integrated green screen technology, custom backgrounds can be inserted into photos for cool effects.
Branding Opportunities
Add logos, graphics or text captions to photos to promote brands, products, hashtags or messages.
Setup and Maintenance
Professional photo booth companies handle setting up 360 rigs and ongoing maintenance:
- Floorprint of 8 ft. x 8 ft. or larger to accommodate groups
- Technical setup and calibration of camera arrays
- Computer synchronization of camera triggering
- Booth lighting adjustments
- Back-end hosting of digital photo/video files
- Charging stations and equipment monitoring
- Periodic camera recalibration and servicing
Photo Booths vs. 360 Booths
While more expensive than classic photo booths, 360 degree booths offer more interactivity and sharing for attendees making them ideal for:
- Large events like conferences, weddings, parties needing a “wow” factor
- Brand activations to capture attention and social sharing
- Events with space for large circular booths
- Tech-savvy crowds
- Venues with WiFi for media uploads
Conclusion
With synchronized cameras capturing shots from all angles, 360 degree photo booths provide an immersive and interactive experience perfect for modern events. The 360 photos and animated GIFs let guests have fun while creating engaging media to share on social channels long after the event.